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Join Other Innovative Product Management Leaders from Fortune 100 and Growth Companies

The evolving economic engines of tech moving to SaaS or other “Technology-as-a-Service” models have forever changed the role of Product Management. The daily decisions being made at the Product level are having profound implications on growth and profitability, while a hunger for knowledge and experience in proven subscription/XaaS business models persists.

  • Aha!
  • Autodesk
  • Cisco
  • Gainsight
  • Informatica
  • Microsoft
  • Motorola Solutions
  • ProfitWell
  • Siemens
 

About Product Next 2018

At this two-day event, gather deep insights from the world’s leading Product Management executives on:

  • The role of Product Management in the digital transformation
  • Data-driven frameworks for achieving profitable growth
  • Crafting the complete product experience
  • Driving adoption through innovative practices
  • Shifting from “features” to “customer outcomes”

Who Should Come

If you head up technology solutions (hardware and/or software) native to the Cloud or moving there, this event is for you!

  • Product leaders (VPs, CXOs, GMs, directors) responsible for offer development, pricing strategy, go-to-market, product operations, and in-market success
  • Founders and executives focused on driving profitable growth with subscription products

Featured Speakers

Brian de Haaff - Aha

Brian de Haaff
Author, Co-Founder and CEO, Aha!

 
Ashley Haynes-Gaspar - Microsoft

Ashley Haynes-Gaspar
General Manager, Business Applications, Microsoft

 
Lillian Bacher - ProfitWell

Lillian Bacher
Sr. Strategist, ProfitWell

 
Thomas Lah - TSIA

Thomas Lah
Executive Director, TSIA

 
Laura Fay - TSIA

Laura Fay
VP, XaaS Product Management Research, TSIA

 
George Humphrey - TSIA

George Humphrey
VP, Managed Services Research, TSIA

 
Minh Phan - Gainsight

Minh Phan
Sr. Director, Product Management, Gainsight

 
Mark Nordick - JDA Cloud

Mark Nordick
SVP, JDA Cloud, JDA Software

 
Claudia Chandra - Informatica

Claudia Chandra
VP, Product Management, Informatica

 
Satya Jena - VMWare

Satya Jena
Sr. Director, SaaS Platform & Monetization Product Management, VMWare 

 
Amy Bunszel - Autodesk

Amy Bunszel
SVP, Design and Creation Products, Autodesk

 
Shankar Nagarajan - SeaChange International

Shankar Nagarajan
VP, Product Management, SeaChange International

 

Our Featured Sponsor

Auth0

 

Agenda

Tuesday, October 16

Overview of the day.

About the Speakers

Laura Fay is the vice president of XaaS product management research for TSIA. She is a technology industry veteran with over 30 years' experience driving business growth in the enterprise software industry via leadership roles in product management, general management, product development, and customer success.

In recent years, Laura has lived the XaaS business transformation journey at multiple companies. She has experienced success in large well-established enterprises and a number of early stage high growth companies, including Good Technology (acquired by Blackberry), Sendia (acquired by Salesforce), Scalix (Founding Exec), ShareData (acquired by E*TRADE), cc:Mail (acquired by Lotus Development & then IBM) and Retix (co-founder, IPO). Laura holds a Bachelor's degree in Computer Science (Hons.) from Trinity College Dublin, Ireland, and an MBA from Santa Clara University, California.


Patrick Carmitchel is the vice president of product management at TSIA where he currently manages the end-to-end product lifecycle for the digital membership platform and TSIA’s wide portfolio of offerings. He is an innovative product leader with more than 10 years of experience launching successful products. Patrick earned his Bachelor of Science in High Technology Management from California State University San Marcos.

As the technology industry is shifting to everything-as-a-service, conditions are changing—new revenue streams, new profitability profiles, new customer engagement models, new tech deployment methods and more. How are these changes impacting current Product Management organizations? What are the evolving and essential practices for a productive XaaS product culture? Engage with an accomplished group of Product Management executives to hear how they are embracing these challenges and making change.

About the Moderator

Laura Fay is the vice president of XaaS product management research for TSIA. She is a technology industry veteran with over 30 years' experience driving business growth in the enterprise software industry via leadership roles in product management, general management, product development, and customer success.

In recent years, Laura has lived the XaaS business transformation journey at multiple companies. She has experienced success in large well-established enterprises and a number of early stage high growth companies, including Good Technology (acquired by Blackberry), Sendia (acquired by Salesforce), Scalix (Founding Exec), ShareData (acquired by E*TRADE), cc:Mail (acquired by Lotus Development & then IBM) and Retix (co-founder, IPO). Laura holds a Bachelor's degree in Computer Science (Hons.) from Trinity College Dublin, Ireland, and an MBA from Santa Clara University, California.

About the Panelists

As senior vice president of Design and Creation Products, Amy Bunzsel manages product strategy and execution for Autodesk’s 3D design and creation portfolio including the Autodesk Product Collections, AutoCAD family, Autodesk 3ds Max, Autodesk Inventor, Autodesk Revit, Autodesk Maya and more. With more than 20 years of experience innovating software products across the architecture, engineering, and construction, manufacturing and media and entertainment industries, Amy inspires innovative strategy while driving large-scale agile software development around the globe. Amy combines her roots as a start-up co-founder with deep product management knowledge and large-scale product execution expertise to build high performing teams focused on delivering value to their customers. Most recently, Amy Bunszel served as Autodesk vice president of Digital Engineering Products. In this role, she transformed the company’s best-selling AutoCAD product to a modern multi-platform offering that serves as the backbone of the company’s subscription business and led a global team in developing and delivering desktop, web and mobile apps that have been adopted by millions of design and engineering professionals worldwide. In her present role, she is building on her track record of modernizing beloved software across a Autodesk’s broad design and creation product portfolio. Before joining Autodesk, Amy co-founded Linius Technologies in 1996. The company delivered wire harness design software to the manufacturing industry. Its technology was integrated with Autodesk’s Inventor 3D mechanical design software when Autodesk acquired the company in 2003. Amy holds a B.S. in Electrical Engineering from Cornell University and an M.S. in Electrical Engineering from the University of Massachusetts, Amherst. Amy is a member of the President’s Council for Cornell Women, the Entrepreneurship Program at Cornell, and The Athena Alliance.


Suraj Kumar, Axway- Biography coming soon.


Satya Jena is a product management and business strategy leader with extensive experience in defining and delivering SaaS monetization, billing/commerce strategy and platform to scale from incubation to break through the $100M ACV barrier. Satya currently heads VMWare’s SaaS platform and monetization product management team and was part of the original core team that defined VMWare’s SaaS strategy. Prior to that, Satya spent seven years at Cisco in a variety of roles including architecting Cisco’s transition to a flexible consumption business model. Satya earned an MBA in Corporate Entrepreneurship, Marketing and General Management from the Franklin W. Olin School of Business at Babson College. He also holds a Bachelor of Technology degree from India.

Why should Customer Success be Product Management’s new best friend? Join this session to hear from Gainsight’s Product Management VPs, Denise Stokowski and Minh Phan, on their cross-team engagements and practices. You’ll learn from their discoveries of the essential ingredients for this critical partnership and what sets the XaaS product manager apart in the quest to drive product adoption and mitigate customer churn.

About the Speakers

Denise Stokowski is the vice president of product management at Gainsight. She has over 25 years of experience working in software and SaaS companies including Epiphany, Right90 and Marketo. Most of her career has been in the customer success domain of implementation, training and customer support for software applications. She now uses that customer-facing experience and passion for product to lead Product Management for the Gainsight Platform and recently the overall Security and Privacy programs at Gainsight.


Minh Phan is a senior director of product management at Gainsight, the Customer Success company. He leads the go-to-market, including programs to support our Customer Success team, advisory boards, and he owns the product relationship with several of Gainsight's largest customers. Minh joined Gainsight after roles in product management, customer experience, and finance at Seagate Cloud, Symantec, and Oracle. Outside work, Minh has enjoyed being a guest at the Thai royal palace, dancing along with half-a-million Cubans at the Rolling Stones concert in Havana, and taking his parents to the peaks of Machu Picchu. Minh is a graduate of the University of California at Berkeley and the University of Michigan.

Genuine, heartfelt devotion and loyalty from customers—yes, love—is what propels a select few companies ahead. Think about the products and companies that you really care about and how they make you feel. You don’t merely like those products, you adore them. And, you adore both the product itself and the people who build and support it. In this keynote, Brian will share what he knows from a career of founding successful technology companies and creating award-winning products. He will reveal the secrets from his best-selling book, Lovability, on the phenomenal growth of Aha! and the engine that powers lasting customer devotion—a set of principles that he pioneered and named “The Responsive Method.”

About the Speaker

Brian de Haaff seeks business and wilderness adventure. He is the co-founder and CEO of Aha! — one of the fastest growing companies in the U.S. and the world’s #1 product roadmap software. More than 200,000 users at the world’s best-known companies trust Aha! to build brilliant product strategy and visual roadmaps. Aha! was recently named one of Inc. magazine's "Best Workplaces" for 2018. The author of Lovability, the bestselling book for product and company builders, Brian writes and speaks about the adventure of living a meaningful life. His two previous companies were acquired by well-known public corporations. Brian is a proud graduate of both The University of California at Berkeley and Northwestern University.

In 2014, TSIA conducted a webinar called “Identifying the Beginning of a Mega-trend in Tech.” Fast forward to 2018 and the data is compelling. Customers have voted with their wallets—they want to subscribe to their tech and they want someone else to manage it. TSIA defines this as Managed XaaS. What most product suppliers fail to understand is how internally disruptive the evolution from CapEx product engine to XaaS can be. There is virtually no part of a company left untouched as companies work their way through the required transformation, or as we call it, "swallowing the fish". In this keynote session, TSIA will share with you the drivers behind these shifts, the preferred consumption models for customers with regard to managed and managed XaaS solutions, and key organizational capabilities required to thrive with profitable revenue growth.

About the Speaker

George Humphrey, is the vice president of managed services research, for TSIA. He is a networking and communications industry veteran of over 20 years with extensive experience in managed infrastructure and application services. Throughout his career, he has held several leadership positions in managed services, including global strategy, product line management, marketing, operations, and client management.

Wednesday, October 17

Technology companies are adapting their offers to meet the demand for consumption models and cloud-native companies are striving to deliver profitability. Product management is at the epicenter of the impact circle to drive growth and profitability in these technology-as-a-service businesses. Absent their vision and leadership for an outcome-driven customer experience, effective offer design and a product that drives scale into the business, XaaS success is unlikely. The Product Management team that embraces and drives a formula of proven practices for XaaS profitability will win the game. In this keynote session, Laura Fay creates a compelling game plan and call to action to product management leaders to step up to the challenge.

About the Speaker

Laura Fay is the vice president of XaaS product management research for TSIA. Laura is a technology industry veteran with over 30 years' experience driving business growth in the enterprise software industry via leadership roles in product management, general management, product development, and customer success.

In recent years, Laura has lived the XaaS business transformation journey at multiple companies. She has experienced success in large well-established enterprises and a number of early stage high growth companies, including Good Technology (acquired by Blackberry), Sendia (acquired by Salesforce), Scalix (Founding Exec), ShareData (acquired by E*TRADE), cc:Mail (acquired by Lotus Development & then IBM) and Retix (co-founder, IPO). Laura holds a Bachelor's degree in Computer Science (Hons.) from Trinity College Dublin, Ireland, and an MBA from Santa Clara University, California.

Would you ever eat a can of cat food? Under the right conditions, perhaps. On a dare or if you were hungry enough with nothing else to reach for. Well, this is what most product teams aim to build. A minimum viable product (MVP) that is unsatisfying and unlikely to earn loyalty from humans. There is a better way. It starts with a minimum lovable product (MLP) mindset. In this keynote, Brian will share what he knows from a career of founding successful technology companies and creating award-winning products. He will reveal the secrets from his bestselling book Lovability on the phenomenal growth of Aha! and the product planning approach that the world’s most innovative companies use to capture customer ideas, connect strategy to work, share visual roadmaps, and ultimately build products that customers love.

About the Speaker

Brian de Haaff seeks business and wilderness adventure. He is the co-founder and CEO of Aha! — one of the fastest growing companies in the U.S. and the world’s #1 product roadmap software. More than 200,000 users at the world’s best-known companies trust Aha! to build brilliant product strategy and visual roadmaps. Aha! was recently named one of Inc. magazine's "Best Workplaces" for 2018. The author of Lovability, the bestselling book for product and company builders, Brian writes and speaks about the adventure of living a meaningful life. His two previous companies were acquired by well-known public corporations. Brian is a proud graduate of both The University of California at Berkeley and Northwestern University.

Session details coming soon.

About the Speaker

Stephen Wilson is Hologic’s Senior Director of Global Strategic Innovation for the Breast and Skeletal Health Division. In this role, he is responsible for Division Wide Portfolio Management and to filter the front-end funnel to identify disruptive ideation that delights customers globally.

Stephen enjoys more than 25 years of experience in the Medical Technology industry and has launched over 40 products and services in his career. Prior roles include running his own consulting company and a five-year expat assignment to open a cross functional Center of Excellence in Singapore for Welch Allyn Inc. to define, design and launch products and services into Emerging Markets.

Hologic, Inc. (Nasdaq:HOLX) is an innovative medical technology company focused on globally transforming Women’s health and well-being through early detection and treatment. The Company’s core business units focus on breast health, diagnostics, gynecological surgery, skeletal health, and medical aesthetics.

JDA Software is a $1B logistics and supply chain software company based in Scottsdale, AZ. In this session senior vice president of JDA Cloud, Mark Nordick, and group vice president of SaaS Transformation, Luca Barone, will unveil what their business transformational journey to SaaS means for the Product Management teams. Mark and Luca will review the impact of shifting from a technology product to a recurring service offering. This session will deliver their lessons learned while driving this enterprise transformation including effective organizational design, crafting new SaaS offerings and the pivotal role of pricing. You’ll also hear their methods for accelerating the cultural shifts away from tradition business-as-usual. You don’t want to miss it.

About the Speakers

Mark Nordick is the Senior Vice President of Cloud at JDA Software. Mark’s organization is responsible for XaaS product management, strategy, and operations for JDA Cloud. JDA is the #1 supply chain software company providing supply chain management, manufacturing, retail planning, store operations, and collaborative category management solutions. Mark has over 20 years of experience in the technology services and XaaS product management space. Prior to JDA Software Mark spent 19 years at IBM in global and regional leadership roles across sales, consulting, and offering management. Mark holds a B.A. in Business from the University of North Texas and resides in Dallas, TX with his wife Tess.


Luca Barone, Group VP, SaaS Transformation, JDA Software - Biography coming soon.

Consumption-based monetization in XaaS has the biggest impact on the bottom line. Getting recurring and usage-based pricing right is paramount. Hear from Satya Jena, Sr. Director of SaaS Platform & Monetization Product Management at VMWare, on successes and learnings in the strive to get it right and how it affects every function in the life cycle—from applying standard methodology across a dozen business units, dramatically reducing time to market for new SaaS offers, driving necessary changes into the product design, and more.

About the Speaker

Satya Jena is a product management and business strategy leader with extensive experience in defining and delivering SaaS monetization, billing/commerce strategy and platform to scale from incubation to break through the $100M ACV barrier. Satya currently heads VMWare’s SaaS platform and monetization product management team and was part of the original core team that defined VMWare’s SaaS strategy. Prior to that, Satya spent seven years at Cisco in a variety of roles including architecting Cisco’s transition to a flexible consumption business model. Satya earned an MBA in Corporate Entrepreneurship, Marketing, and General Management from the Franklin W. Olin School of Business at Babson College. He also holds a Bachelor of Technology degree from India.

One of the key benefits of a cloud offerings is the ability to collect customer data more easily and leverage that information to develop better products, services, and product-driven customer journeys. Just because your product is deployed in the cloud, and has been instrumented to capture the customer use, this doesn’t not imply you can actually leverage all of the data insights. Essential planning and collaboration across business functions is required to turn that raw customer data into precious gems that the company can use to deliver a delightful customer experience. This session will review Informatica’s continuous analytics journey to support their cloud product offerings and all related business functions. Hear about the challenges they overcame, the lessons learned, the new organizational muscles flexed and strengthened, and the vision for where the journey is headed.

About the Speaker

As vice president of product management, Informatica cloud services and analytics, Dr. Claudia Chandra is responsible for managing alignment across Cloud products and business functions and driving internal and customer analytics needs. Claudia has more than 20 years of experience leading product management, marketing, and development of enterprise software in startups and billion dollar companies, including Informix and Motorola. Claudia has a Ph.D. in Electrical Engineering & Computer Science from UC Berkeley. She is also a Certified Information Systems Security Professional (CISSP) and holds six patents.

Session details coming soon.

About the Speaker

Ashley is the general manager of business applications for the US Sub in Microsoft. Before joining Microsoft, she operationally led and was accountable for delivering outcomes across 4 out of the 5 Dynamics workloads. She was the vice president and general manager of GE global support, GE Digital. In this role, she led customer support across GE’s $7B software business. She delivered top line service growth, margin expansion, and effortless customer experience.

Prior to that, she was the general manager of software and services for GE Oil & Gas. She managed the development of digital products, services and software that delivered asset and operations optimization for the Oil & Gas industry. This included leadership of a $500MM field service business and team.

From 2012-2014, Ashley was the chief marketing officer for GE Oil & Gas, based out of Florence, Italy. Prior to this position, she served as the chief marketing officer for measurement and control for five years. During her time in this role, she helped organically and inorganically grow the business from $800M to $4B in annual revenue.

She was also a member of GE’s corporate audit staff, holding positions across GE’s business units around the world. In 2006, she assumed the position of executive audit manager for GE corporate.

She is a graduate of the University of Florida with a Bachelor of Science in Marketing and Statistics. In 2012, she was recognized by GE CEO, Jeff Immelt & GE CMO, Beth Comstock, as a GE Marketer of the Year.

Leveraging data gleaned from over nine thousand recurring revenue businesses at Profitwell (formerly Price Intelligently), and experience personally working with clients ranging from VMware to Databricks, senior strategist Lillian Bacher will share front line experiences and data-driven insights on how costly common pricing mistakes can be. You will learn the top pricing pitfalls companies encounter, and walk away with strategic insights on industry trends, what to do and what NOT to do, to help you take advantage of pricing’s power and maximize growth.

About the Speaker

Lillian Bacher is a pricing strategist who helps lead the pricing team at ProfitWell (formerly Price intelligently), the industry standard software for helping companies like Atlassian, Autodesk, Meetup, and Lyft with their monetization. Prior to ProfitWell Lilly was a director at ORC International, leading up market research in the business intelligence space, and was an analyst at Pearl Meyer & Partners. She holds an MBA from the Simon School of Business with specialties in Finance and Corporate and Organization Strategy and a Bachelors of Science from Syracuse University.

As service revenues continue to rise across the technology industry, services organizations are gaining a seat at the business strategy table. What does this imply for product management? Are technology and services teams destined to continue in their traditional silos, collide or establish harmonious partnerships? This panel of accomplished product management leaders will share their experience with emerging technology-service organizational handshakes.

About the Moderator

Laura Fay is the vice president of XaaS product management research for TSIA. Laura is a technology industry veteran with over 30 years' experience driving business growth in the enterprise software industry via leadership roles in product management, general management, product development, and customer success.

In recent years, Laura has lived the XaaS business transformation journey at multiple companies. She has experienced success in large well-established enterprises and a number of early stage high growth companies, including Good Technology (acquired by Blackberry), Sendia (acquired by Salesforce), Scalix (Founding Exec), ShareData (acquired by E*TRADE), cc:Mail (acquired by Lotus Development & then IBM) and Retix (co-founder, IPO). Laura holds a Bachelor's degree in Computer Science (Hons.) from Trinity College Dublin, Ireland, and an MBA from Santa Clara University, California.

About the Panelists

Denise Stokowski is the vice president of product management at Gainsight. She has over 25 years of experience working in software and SaaS companies, including Epiphany, Right90 and Marketo. Most of her career has been in the customer success domain of implementation, training, and customer support for software applications. She now uses that customer-facing experience and passion for product to lead Product Management for the Gainsight Platform and recently the overall Security and Privacy programs at Gainsight.


As vice president of product management at SeaChange International, Shankar Nagarajan leads the global product strategy and GTM, accelerating the product portfolio to the next generation, built on four core pillars of Cloud, Mobility, Analytics and Personalization, in SaaS based models for the media and entertainment industry. Shankar’s current mission is to build innovative offerings that are focused on solving business problems in fragmented markets, while blurring the lines of products and services to deliver customer outcomes. Previously, Shankar has held leadership positions at PTC and EMC, driving the transformation of the legacy global services business into a post-sale subscription business model under the Land, Adopt, Expand, Renew (LAER) framework. Shankar has over 20+ years of strategy expertise for both products and services, including emerging areas such as digital, IoT, AR, DevOps, and hybrid cloud. Shankar holds a Masters in Engineering from BITS Pilani, India and a MBA from Babson College, Massachusetts.


Kailem Anderson is vice president of product line management for Ciena’s Software and Services business. His responsibilities include global ownership of Ciena's portfolio strategy, vision and direction, development and the introduction of new disruptive offerings in the areas of automations, orchestration, analytics, software, SaaS, and global services. Well established in the networking industry for 20 years, Kailem has held various leadership positions at Cisco, IBM, and Microsoft, where he has been focused on introducing new technologies to market in the areas of networking, service provider, security, data center, automations, and SaaS. Prior to joining Ciena, he held overall Cisco Cloud & Managed Services Portfolio responsibility on a worldwide basis. Portfolio included networking, data center, collaboration, and SaaS/XaaS/IoT lines of business. He had ownership for the overall Cloud & Managed Services direction, investment, vision and strategy including people, processes and the automations tools to deliver services. Key skills include being able to quickly understand complex concepts, identify and solve problems, turning ideas into logical strategies, and implement systems that optimize productivity, and increase bottom line. He holds a bachelor’s degree in Engineering and an MBA from the University of New South Wales.

As technology offerings become more value and outcome driven in the world of XaaS, companies will need to improve their ability to take technology solutions to market vertically—to understand the unique challenges of specific vertical industries. For many technology providers, this seems like a daunting if not unachievable task. However, just as there are proven techniques athletes employ to increase their vertical leap, the technology companies are developing techniques to improve their ability to design and deliver vertical solutions. In this closing keynote, TSIA's Executive Director Thomas Lah will outline specific techniques technology providers can employ to improve their ability to design, sell and deliver vertical solutions. He will outline the attributes of best in class vertical solution providers. Thomas will also highlight common mistakes companies are making on this journey. Finally, he will review how changes in the structure of the technology industry are forcing more technology providers to develop true vertical expertise. If the vertical leap of your organization barely leaves the ground, this is a must see closing keynote.

About the Speaker

Thomas Lah is executive director of TSIA. Since 1996, he has used his incisive analysis, strategic thinking, and creative solutions to help some of the world’s largest technology companies improve the efficiency of their daily operations. He has authored several books, including, Bridging the Services Chasm (2009), Consumption Economics (2011), B4B (2013), and Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016).

* Please note: topics and time slots are subject to change.

Venue & Accommodations

This year's conference will be held at the ARIA Resort & Casino, the crown jewel of CityCenter on the Las Vegas strip.

Attendee Room Rates (Valid through Tuesday, September 25, 2018)

Saturday, October 13 - Thursday, October 18: $245.00 nightly rate + taxes & fees. Attendees will receive a reduced resort fee.

Book Your Room

Pricing

  Through Aug 1 Aug 2 - Aug 31 Sept 1 - Oct 16
TSIA Member $995 $1,195 $1,395
TSIA Partner $995 $1,195 $1,395
Non-Member $1,095 $1,295 $1,495

Register Now

Team Discounts

Multiply the impact of your conference experience by bringing your team to Product Next. The more people you send, the more you save!

Discount off Full Conference Registration

Teams of 3-10 20%
Teams of 11-20 25%
Teams of 21+ 30%

Questions About Registration or Specials

Contact: Susie Hiner at +1-858-674-5491. 

Please note, some restrictions on voucher usage may apply. Cancellation Policy: All cancellations must be submitted in writing via email. Learn more about our cancellation policy and terms and conditions here.

Team Discount Terms and Conditions

  • Registrations must all be made at the same time to qualify for the discounts.
  • The discounts may not be combined with any other promotional offers or discounts.
  • Voucher registrations cannot be applied towards achieving the discount thresholds.

Interested in Sponsoring Product Next?

Product Next attendees consist of Product executives from the world’s leading technology companies.

Become a Sponsor

More About Product Next 2018

At Product Next 2018, we will tackle the top questions and challenges Product Management leaders across the technology industry are facing, including:

  • What is the proven economic engine for profitable XaaS offers?
  • What role does the Product play in the customer engagement model?
  • What are the essential cross-functional handshakes necessary for XaaS in-market success?
  • How can we shift the mindset from “features” to “outcomes?”
  • How do changing customer expectations and obligations alter how we develop products?
  • And much more!

© Copyright 2018 Technology Services Industry Association (TSIA). All rights reserved worldwide.

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